The brandy balloon glass is certainly an attractive and traditional way to drink cognac and it is probably the image we most associate with it. However, it is far from ideal because the surface area of the cognac in the glass is too large thereby allowing too much spirit to escape from the drink. This spirit remains in the glass and blinds the aroma of the cognac. The best glass to use is a smallish tulip shaped one. It should be filled to about a third full and then rotated gently so that the cognac comes into contact with the sides. One should never swirl the cognac as this releases the spirit and blinds the aroma. The aroma is important because 50% of the enjoyment is in the smell of the drink perceived in the tasting. Allow the cognac to stand for a while before bringing it gently to the nose. Try and recognise the different smells in the glass. They may be sweet or dry, fruity or nutty, they may be vibrantly fresh or like hay in a field, there are thousands of different aromas which can be identified on the cognac tasting wheel, a copy of which can be supplied next time you place an order with Brandyclassics.
Before tasting wash the mouth with water to clean away previous flavours, take a reasonably sized mouthful of the cognac and hold it in the mouth. Try and identify where in the mouth you get the flavours and the effects it has in each part. Strong cognacs will often be felt on the front of the tongue whilst those at 40% are more likely to be felt all over the mouth. Compare the flavours and see if the taste matches the aroma. Lastly, if you are comparing it with another spit it out and wash again.